Take your ideas from Zero to Launch
29FX offers thoughtful product development
for early stage startups and beyond.
Tell Me More

Our Services

Technical Consultation

We will vet your ideas, assess technical feasibility and lay out a roadmap to launch the best initial version of your product.

The faster you determine product-market fit, the more time and money you'll save in getting your business off the ground.

Software Development

We use modern technologies to build a robust product that's ready to scale. We're fans of Ruby on Rails, Python, React.js and Postgres.

Working product is delivered early and often to rapidly iterate based on your feedback. After launch, we provide ongoing support or transition to your long term team.

UI + UX Design

What differentiates industry-leading products today is not the underlying technology, but delightful and engaging user experiences.

With our breadth of experience, eye for design and partnerships with the best UI and UX professionals in the biz, you're in great hands.

Our Work Has Been Featured In

Who's Behind This?

Tony Huynh

Owner + Principal Consultant

Tony lives in Northern Virginia and has been developing software since 1998. He has worked with companies of all sizes including early stage startups, non-profits, government agencies and large online businesses.

About Us

Not all development shops are created equally. This is our story.

  • April 2007

    Love at First Write?

    Tony discovered the Ruby programming language during a graduate course at George Washington University. After tinkering with early versions of the Ruby on Rails framework, he was hooked on using it to bring product ideas to life.

  • 2009 - 2011

    Humble Beginnings

    While working for government and defense contractors in the Washington D.C. area, Tony consulted with various startups. Of note was 33needs, a crowdfunding site for socially concious entrepreneurs that launched with major coverage from online publications.

  • 2011 - 2017

    In the Trenches

    Looking for a change of pace, Tony set out to join an early stage startup. He became the founding engineer at TroopSwap, an e-commerce site for the military. TroopSwap eventually became ID.me, an online identity verfication service with millions of users.

  • September 2017

    Full Steam Ahead

    Having learned many lessons from scaling and running the product and engineering team at ID.me, Tony decided to set out on his own to help other small companies achieve their ambitious business goals. 29FX was born (again).

Contact Us

Have a project in mind? Drop us a line!
(That's totally meant to rhyme.)